Case Study

How a Leading Distributor Transformed B2B Commerce in Just 10 Weeks

See how a $500M manufacturing distributor deployed B2B Commerce on ServiceNow, achieved 45% growth in online orders, and reduced order processing time by 60%.

45%
Increase in Online Orders
60%
Faster Order Processing
10
Weeks to Go-Live

The Challenge

A $500M industrial manufacturing distributor was struggling with an outdated B2B ordering system that frustrated customers and slowed growth. With over 2,000 business customers placing orders through phone, fax, and email, they needed a modern self-service solution.

Key Pain Points:

  • Manual order entry consuming 40% of staff time
  • No real-time inventory visibility for customers
  • High error rates in manual order processing
  • Limited ability to scale during peak seasons

The Solution

Cartlogik's B2B Commerce accelerator for ServiceNow provided a pre-built, production-ready platform that was deployed in just 10 weeks—a fraction of the typical 6-9 month timeline for custom development.

Self-Service Portal

Customers can browse catalog, check inventory, and place orders 24/7

Real-Time Integration

Seamless connection to ERP for inventory, pricing, and order sync

Account Management

Custom pricing, approval workflows, and multi-user accounts

Mobile Optimized

Responsive design for ordering on any device, anywhere

The Results

45%
Increase in Online Orders

Within 6 months of launch, online orders grew significantly as customers adopted self-service

60%
Faster Order Processing

Automated order flow eliminated manual data entry and reduced errors

$1.2M
Annual Cost Savings

Reduced customer service staffing needs and operational costs

98%
Customer Satisfaction

Customers love the convenience and 24/7 accessibility

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What's Included

Detailed implementation timeline
Technical architecture overview
Complete ROI breakdown
Lessons learned & best practices